Frase
AI Marketing & SEO
SEO and GEO content platform that researches, writes, audits and publishes articles while tracking visibility in AI search tools.
Best for: Content teams producing SEO articles with AI search visibility tracking
Surfer
AI Marketing & SEO
AI content optimization tool that scores drafts against search data, assists with writing and tracks brand visibility in AI answers.
Last reviewed 11/1/2026
Overview
Surfer helps writers draft and optimize web content using a Content Score and AI SEO guidelines, with an AI writing assistant, humanizer and plagiarism checker. Higher tiers add internal linking, content gap analysis and AI visibility tracking across ChatGPT, Gemini and AI Overviews. It suits bloggers, content teams and agencies.
Best For
Writers and SEO teams optimizing articles for search and AI answers
Key Features
- Content editor with Content Score and AI SEO guidelines
- Surfy AI SEO assistant and AI writing assistant
- AI detector, humanizer and plagiarism checker
- 1-click internal linking and coverage gap analysis (Pro)
- AI visibility prompt tracking across ChatGPT, Gemini and AI Overviews
- Chrome extension
Pricing
$49/month billed yearly (Discovery) Official pricing
Free plan: No
Pros & Cons
Pros
- Clear content scoring workflow for writers
- Combines on-page optimization with AI visibility tracking
- Free standalone tools such as AI detector and humanizer
Cons
- No permanent free plan
- API access only on Peace of Mind plan
- Listed prices are per month billed yearly; annual plans are charged upfront
Alternatives
SE Ranking
AI Marketing & SEO
All-in-one SEO platform for rank tracking, site audits, keyword and backlink research, with built-in AI search visibility tracking.
Best for: SMBs and agencies needing rank tracking, audits and AI visibility
Semrush
AI Marketing & SEO
Free Plan Available
Search marketing platform covering SEO, competitor research and AI search visibility tracking across ChatGPT, Gemini and Perplexity.
Best for: Marketers tracking SEO and brand visibility in AI search answers
