Enterprise AI

    8 insights from the ‘Certinia at Dreamforce’ event: AI resets the economics of professional services

    How generative AI is forcing professional services firms to abandon hourly billing in favor of outcome-based economics.

    AI is rewriting the economics of professional services. Firms that once billed by the hour are quoting fixed bids, compressing delivery timelines and absorbing risk they would previously have pushed onto the client. The labor a single project consumes is falling, and the price wi...

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    8 insights from the ‘Certinia at Dreamforce’ event: AI resets the economics of professional services
    AI Analysis

    Generated insight by OnAirToday AI

    AI is fundamentally shifting professional services from time-based billing to outcome-focused value models. By drastically reducing labor requirements, firms are now incentivized to prioritize efficiency over hours billed.

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