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Apple Upgrade will be great for Apple, might not be good for the buyer
Apple pivots to a leasing-centric model that trades ownership for recurring monthly revenue.
Apple Upgrade will be great for Apple, might not be good for the buyer AppleInsiderApple Introduces Leasing Program for iPhones and Other Devices The New York TimesApple plans to lease iPhones for $17.99 a month through partnership with Klarna CNB...
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Google News AI
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Generated insight by OnAirToday AI
Shifting to a subscription-based hardware model allows Apple to secure recurring revenue while deepening ecosystem lock-in. By commoditizing device ownership, the company effectively treats hardware as a service, prioritizing long-term customer lifetime value over upfront sales.
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