AI News

    Google gives publishers a new way to fight AI-driven traffic losses

    Google's new preference feature empowers users to bypass AI summaries and prioritize their trusted news outlets.

    Google is giving publishers a new button that lets readers make them a preferred source across Search, Discover, and Google News, potentially boosting their traffic as AI search sends fewer clicks to the web.

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    TechCrunch AI

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    TechCrunch AI
    Google gives publishers a new way to fight AI-driven traffic losses
    AI Analysis

    Generated insight by OnAirToday AI

    This feature marks a strategic shift for Google to mitigate the impact of AI-generated summaries on publisher traffic. By allowing users to curate their own news ecosystem, Google aims to restore trust and balance between search convenience and content viability.

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