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Guitar company D’Addario admits that AI music was used in a promotional video
Guitar brand D’Addario confirms use of AI-generated music after denying accusations for weeks.
After weeks of controversy and speculation, music company D'Addario has admitted that AI, specifically Suno, was used as part of a recent promotional video. For nearly two weeks, the company has denied the allegations, even as evidence piled up against it. It offered various expl...
TVA
The Verge AI
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The Verge AI
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Generated insight by OnAirToday AI
D’Addario’s attempt to obscure AI usage highlights the growing tension between traditional creative integrity and automated production tools in the music industry. The incident serves as a cautionary tale for brands regarding the necessity of transparency when integrating generative media into marketing campaigns.
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