Salesforce to buy customer service automation startup Cresta for reported $2.7B
Salesforce is set to buy Cresta, a startup focused on customer service automation, for a reported $2.7 billion.
SiliconANGLE
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Salesforce Inc. has agreed to buy Cresta Intelligence Inc., a venture-backed provider of customer service software. The cloud giant didn’t disclose the financial terms in its late Monday announcement of the deal. The Information reported that Salesforce is paying $2.7 billion. Cresta’s platform uses artificial intelligence to answer customer inquiries. It can also perform more […] The post Salesforce to buy customer service automation startup Cresta for reported $2.7B appeared first on SiliconANGLE.
Generated insight by OnAirToday AI
The reported $2.7 billion price signals a major investment in automating customer service. The deal would bring Cresta, a customer service automation startup, under Salesforce if completed.

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