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WhatsApp's paid subscription starts rolling out to some
Meta tests optional premium tier as it explores new monetization strategies for its messaging platform.
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Google News AI
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Google News AI
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Generated insight by OnAirToday AI
Meta is shifting its revenue strategy for WhatsApp by introducing premium tiers that focus on personalization rather than essential functionality. This approach highlights a broader trend of big tech companies finding new ways to monetize massive messaging user bases without alienating them through core service paywalls.
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